Chalk it up

Supporting your favourite rider though the Tour de France with an encouraging message chalked onto the road has been de rigueur for many years. But now Nike has taken it to next level with the Chalkbot.

Chalkbot is an automated chalk machine that moves along ahead of the cyclist and sprays your messages onto the tarmac. The machine can receive messages directly from twitter of the Livestrong website.

Nice stuff here.

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